On February 15, 2024, Flexera announced it completed the acquisition of Snow Software. Flexera is thrilled to extend a heartfelt welcome to Snow’s customers and partners. Flexera has long admired Snow’s great products, talented employees, partner ecosystem, and active customer community. Flexera and Snow share harmonious company cultures, missions, and long-term strategies. Together, we will continue to deliver market leading solutions that solve big customer problems.

Meet Flexera

Helping IT executives turn insight into action

50,000+ customers worldwide
48% of the Fortune 500 trust our data
30+ years of visionary industry leadership

Better together—Technology Intelligence for ITAM and FinOps teams

With this acquisition, two thought leaders are coming together to execute on a shared vision of providing unprecedented visibility into customer’s hybrid IT environments. Whether you call it Technology Intelligence or Technology Value Optimization, both companies have been on a mission of providing comprehensive technology data to reduce risk and optimize spend.

For over 20 years, customers have put their trust in Flexera and Snow because they know settling for “good enough” doesn’t protect them against vendor audits or enable them to optimize software, SaaS and cloud, and AI technology costs. By joining forces, we can provide unparalleled leadership the ITAM and FinOps disciplines with unrivaled domain expertise, thought leadership, massive amounts of technology asset data, and a relentless focus on delivering true business outcomes for our joint customer base.

Information for Snow customers

Rest assured that Flexera will continue to innovate, enhance, maintain, and support your Snow product. Your success is paramount to the success of our vision for the combined companies.

Flexera will execute on Snow’s published product roadmap. We will maintain a rolling six-month roadmap just as Snow operated. You can continue to submit product ideas for future roadmap items. It is business as usual for product enhancements. Flexera is committed to ensuring this exciting news is as seamless for Snow’s customers as possible.

Our account teams will communicate with you frequently and provide updates on customer events, roadmaps, and key contacts. If you have any questions, please contact us here.

Snow customers, check your email for an invitation to our customer connect meeting where we will share more information.

Information for Snow and Flexera Partners

Snow has built a robust partner ecosystem which Flexera is keen to maintain and grow. This includes partners who offer hosted or managed services offerings for their customers.

Whether you are leveraging Snow’s Service Provider Edition (SPE) or the Snow Atlas Partner Service Layer, Flexera is committed to innovating, enhancing, maintaining, and supporting these data access layers so you can continue to deliver on your customer commitments.

Snow and Flexera partners, check your email for an invitation to our partner connect meeting where we will share more information.

Information for Flexera customers

We believe this acquisition will be a huge win for the customers of both companies. Flexera will continue to enhance, maintain, and support Flexera and Snow solutions. And we will capitalize on the strengths and capabilities of both companies to provide more insights across all of your technology investments. More details to come as we explore how to leverage Snow’s capabilities to best serve Flexera’s customers. In the meantime, we do not expect any impacts on existing Flexera customers.

Flexera customers, check your email for an invitation to our customer webinar where we will share more information.

Don’t just take our word for it

Both Flexera and Snow have made inroads into the world of ITAM + FinOps… with continued product development and marketing focus on the synergies between the two disciplines where we’ve seen advances in container discovery, hybrid licensing management, and cost reporting to name a few.

Rich Gibbons ITAM Review

Frequently asked questions

Flexera is keen to answer any questions you may have. If you have a question that is not in the list of FAQs, you can submit an anonymous question below and Flexera will update the FAQs on this site.

We are grateful for your ongoing trust and partnership.

Customer FAQs

Has the support of my products changed?

No, product support has not changed. Your existing SLAs remain the same and contacts remain the same (e.g., email addresses have not changed). Support processes (e.g., ticket systems) remain the same as well.

Has my Customer Success Manager (CSM) changed?

No, keep working with your existing CSM.

Has my account manager changed?

No, keep working with your existing account manager.

Will you keep innovating Snow’s products?

Yes, Snow has exceptional products and Flexera will continue to invest in Snow’s solutions. Flexera will continue to innovate, enhance, maintain and support both Flexera and Snow solutions.

Will Snow’s product roadmaps change?

No, Flexera, like Snow, follows a roadmap process that communicates plans for the next two quarters to customers. We will execute on the roadmap that has already been communicated for Q1 and Q2 2024. Future roadmap updates will be shared quarterly, at the beginning of a quarter for the respective current and next quarter.

It is important to remember that roadmaps regularly change as Product Managers routinely review the roadmap to ensure we are meeting the needs of our customers, partners, and market. These reviews sometimes result in priorities shifting out from one quarter to the next. This is part of a normal software development process and would happen even if this acquisition did not occur.

And of course, you can continue to submit ideas for product enhancements and work with the product teams to shape the direction of the roadmap.

Will I have to move to Flexera One?

No, all customers will remain on their current product of choice. Flexera will continue to sell Snow Atlas to new and existing customers. Upgrades from SLM to Snow Atlas will continue to be offered.

Should I continue to use Snow Globe?

Yes, continue to use the Snow Globe.

We work with a Snow Managed Service Provider. Has anything changed with the partner network?

No, Flexera will continue to work with partners of both Snow and Flexera, including partners who offer hosted or managed service options.

Will Flexera honor my Service Level Agreements (SLAs)?

Yes, Flexera will honor contractual terms and conditions including SLAs.

Will there be any changes to pricing or billing processes?

No, there are no changes to the current price list. No changes to billing processes.

How much notice will Snow customers get for any changes to existing systems or processes?

Flexera does not want to disrupt the Snow customer base – we recognize that you have business outcomes to deliver. You can expect a minimum of 90 days’ notice for any changes that will impact how you currently work with Snow as we integrate the two companies.

What changes should we expect?

We do expect some changes that should have minimal customer impact. For example, we may eventually integrate our customer community sites to give our joint customers access to a wider pool of SAM experts. However, we will give you plenty of notice before any changes are implemented to ensure any changes provide benefits for you.

NEW If an existing client of Snow would like to migrate to Flexera, what would the process be like?

Based on customer demand, Flexera may offer a conversion program in the future from SLM to Flexera One if customers would like to explore Flexera One ITAM solution as an upgrade path.

NEW Will you integrate features of Snow Atlas and Flexera One?

We will explore integrating additional capabilities where they add high value to customers. We are in the early phases of identifying those opportunities. We do not have plans to merge the products.

NEW If we are licensed for Snow but want to use some features from Flexera, is that possible?

Yes, speak with your account manager or customer success representative.

NEW What will the company name be moving forward?

We will use Flexera as the company name and keep Snow's branding for the products. For example, Snow Atlas and Snow License Manager will be the product names.

NEW Will we have to change our contract entity or name of company in our procurement system when we renew?

Continue to use Snow Software as the contract entity. We will give you plenty of notice if the contract entity changes in the future so you can prepare.

How can I continue to be informed?

We encourage customers to attend our regularly planned webinars to stay informed. This FAQ will be a living document and we encourage customers to submit questions below. Or, you can always contact us by filling out the form below and someone will respond to you as soon as possible.

Have a question that wasn’t answered above?

Feel free to enter your anonymous question and we will update the FAQs on this site.

Partner FAQs

Have any of my contacts changed?

No, keep working with your current contacts.

Will you keep innovating Snow’s products?

Yes, Snow has exceptional products and Flexera will continue to invest in Snow’s solutions. Flexera will continue to innovate, enhance, maintain and support both Flexera and Snow solutions.

Will Snow’s product roadmaps change?

No, Flexera, like Snow, follows a roadmap process that communicates plans for the next two quarters to customers. We will execute on the roadmap that has already been communicated for Q1 and Q2 2024. Future roadmap updates will be shared quarterly, at the beginning of a quarter for the respective current and next quarter.

It is important to remember that roadmaps regularly change as Product Managers routinely review the roadmap to ensure we are meeting the needs of our customers, partners, and market. These reviews sometimes result in priorities shifting out from one quarter to the next. This is part of a normal software development process and would happen even if this acquisition did not occur.

And of course, you can continue to submit ideas for product enhancements and work with the product teams to shape the direction of the roadmap.

Will my customers have to move to Flexera One?

No, all customers will remain on their current product of choice. Flexera will continue to sell Snow Atlas to new and existing customers. Upgrades from SLM to Snow Atlas will continue to be offered. Flexera will continue to offer a conversion program for FlexNet Manager Suite customers to move to Flexera One.

Will Flexera continue to support the Snow Service Provider Edition?

Yes, we will support, maintain, and enhance the Snow Service Provider Edition.

Will Flexera continue to support the Snow Atlas Partner Service Layer?

Yes, we will continue to enhance and support the Snow Atlas Partner Service Layer so you can continue to access data within Snow Atlas.

We are a Snow Managed Service Provider. Has anything changed with the partner network?

No, Flexera will continue to work with partners of both Snow and Flexera, including partners who offer hosted or managed service options.

How much notice will partners get for any changes to existing systems or processes?

Flexera does not want to disrupt the Snow partner ecosystem—we recognize you have business outcomes to deliver. You can expect a minimum of 90 days’ notice for any changes that will impact how you currently work with Snow as we integrate the two companies.

Will the partner program change?

No, continue working with the existing partner programs from both Flexera and Snow.

How can I leverage new opportunities to work with Flexera?

We believe Flexera + Snow are better together. Immediately, we believe our larger customer base and product portfolio presents new services opportunities for our partner community with an expanded portfolio of solutions to offer clients.

Should we continue to use the SnowHow Partner Hub?

Yes, continue to use existing systems and resources including the SnowHow partner hub and Snow Globe.

What changes should we expect?

We do expect some changes that should have minimal customer impact. For example, we may eventually integrate our customer community sites to give our joint customers access to a wider pool of SAM experts. However, we will give you plenty of notice before any changes are implemented to ensure they are positive changes that provide benefits for you.

NEW Are there any changes with deal registration?

Continue to use the deal registration portals available today. You can register deals on both Flexera and Snow deal registration pages if you are pitching both solutions. We will provide plenty of notice if the deal registration process changes in the future.

NEW Will partners have the flexibility to continue selling Snow and Flexera products separately for new opportunities?

Yes, continue selling both products—choose the product that best meets your customers business requirements.

NEW Can partners get training on the Flexera solutions?

Yes, contact your partner or alliance manager for access to training on Flexera One solutions.

How can I continue to be informed?

We encourage partners to attend our regularly planned webinars to stay informed. This FAQ will be a living document, we encourage partners to submit questions below. Or, you can always contact us by filling out the form below and someone will respond to you as soon as possible.

Have a question that wasn’t answered above?

Feel free to enter your anonymous question and we will update the FAQs on this site.

We want to hear from you

Contact us if you would like to learn more.

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